SWEETGREEN EARTH DAY

Sweetgreen believes good food starts with good dirt. Every day, sweetgreen partners with growers who farm sustainably and know that healthy soil can help battle climate change, conserve water, and grow those 🔥 vegetables in your bowl.

This campaign lived across digital and social media to promote soil health and composting. A bold and playful identity was designed for the headline treatment as well as a suite of colorful bugs used as giphys across social media.

Role — Art Director